Answered By: Sarah Roughley Last Updated: Apr 19, 2018 Views: 808
Passport GMID (Global Market Information Database) from Euromonitor is a one-stop source to find statistics, market reports, company profiles and information sources for country, market, consumer and lifestyle profiling. Passport GMID includes: country statistics, market reports, company profiles, international perspectives and historical data with future forecasting to 2015, plus 5 additional modules: additional countries, country insights, global consumer trend monitoring, future demographics, and industry watch.
Passport GMID is particularly useful for researching Fast Moving Consumer Goods (FMCG) and global brands.
A series of videos from the publisher give a good introduction to using this database effectively.
As with all databases you can access Euromonitor's Passport in a number of ways: